Catching Fire Update

I just read an article about Catching Fire.  It talks about: 

>> Events and occurrences at Barnes and Noble and Borders (along with celebrations at other bookstores, which you should check if you are nearby!).

>> Suzanne Collins' schedule to finish the third book before starting the screenplay. It is logical here that we won't be seeing a movie until, at earliest time, 2011.

>> Future features at the Scholastic.Com official website.

Link: http://www.publishersweekly.com/article/CA6678775.html

It really does look like it's going to be "the next big thing," doesn't it?